Bacardi Beginnings – Promotional Video

Promotional Video for Bacardi Beginnings

AlunaGeorge and Friendly Fires met in a London studio to remix a track. We were asked by Bacardi to capture the activity and create a series of event videos.

Create
To produce a series of four digital video clips from the shoot and have them ready for distribution across social media within two days.

Engage
The promotional video clips were captured on the new Canon C300 to generate a cinematic look. The footage was captured in one day and then 3 x 40 second Twitter feed clips and this 2 minute YouTube turned around in two production days.

Share
The footage is being distributed as online video across social media networks and forms part of a series of events under their ‘Bacardi Beginnings’ banner.