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Using Video To ‘Skyrocket’ Your Homepage


You never get a second chance to make a first impression. That’s why your website’s homepage is one of the most important pages on your site. Your homepage is often the first touch point with a potential customer and the starting point where they try to understand your company and what you offer. The Problem

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SMEs Using Online Video To Skyrocket Their Marketing


Consumers love online video. You only have to look on Facebook and Twitter to see the vast amount of videos being shared and ‘liked’ every day. But it’s not just consumers who love online video, marketers do too. Online video is engaging, entertaining, informative and, most importantly, it has massive CONVERSION POWER. Why Online Video

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How To Captivate A Global Audience


It’s fair to say that our attention spans are getting shorter. Most audiences will switch off from an online ad in less than twenty seconds if they aren’t interested or engaged; television ads are 20 – 30 seconds long for a reason. The Super Bowl is arguably the World’s largest Televised sporting event, attracting millions

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Top 10 Tips For Your Digital Marketing Strategy In 2014


In 2014, organisations of all types and sizes must continue to adapt their marketing strategies to remain relevant and in front of their target audiences. Increasingly, this means recognising the online nature of customer relationships and deploying a strong Digital Marketing strategy. Having a poor Digital Marketing strategy can mean missing out on potential customers

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North East Landmarks Filmed Using A Hexacopter


Three Motion recently used a hexacopter to film iconic locations across the North East, capturing footage from a unique aerial perspective. Watch the video below, with aerial shots from sites across the North East, including The Angel Of The North, St James’ Park, the Newcastle Gateshead Quayside and Newcastle City Library: The hexacopter is the

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Online Video Now A Must For Social Advertisers


2013 has seen an increase in the number of companies and brands using social video advertising, and this is set to explode in 2014. Social video advertising allows organisations to use paid media to drive earned media. Put simply, social video ads get audiences to embrace an organisation’s video content as part of their social

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10 Tips To Dominate Local Search On Google


Local SEO is important for all local businesses, from plumbers & builders, to florists & accountants. Local SEO helps businesses to rank for geographically-related searches on Google, and other search engines. People no longer use The Yellow Pages. Nowadays, people looking for a local business begin their search on the internet. Local SEO is important

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Website Video: Moving Beyond YouTube & Views


Online video is a powerful tool to boost website performance. Having video on a website helps improve visitor duration, conversion rates, and even helps boost rankings in search results on Google. Like all marketing activity, website video needs to be properly analysed and measured to understand how it can be improved, and to measure the

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How To Choose A Video Production Company


Choosing the right video production company is important. Video is often first contact point with your target audience, so it’s vital the quality of your content reflects your brand and engages your audience. When choosing a video production company, it’s important to remember that video is an investment. Whilst opting for a slightly cheaper video

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Website video marketing tip: Don’t use YouTube videos on your website


You’ve done your research. You know that your business needs online video. You know online video will boost your online presence and ultimately your revenue. (If you haven’t done your research,  here’s an article that will help). So, you have your video produced and obviously want to show it off on your website. The best

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