Online Ad for GNAA

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Not everyone knows that the Great North Air Ambulance, based in Durham, is entirely funded through public donation. As part of a wider promotional initiative, the GNAA asked us to create a 30′ Online Video Ad. We chose to film several members of the organisation, delivering a single line to camera, against a green screen and supported by motion graphics.

Engage
The short video message needed to communicate the lengths they go to in order to save lives. By revealing the team and crew, viewers gain insight into the scale of the operation, whilst understanding the costs associated with keeping the helicopter flying.

Share
The promotional video will primarily be used across social media. At just 30 seconds, the ad lends itself to being shared amongst online audiences. The ad is supported by a range of additional Digital Videos, including a Testimonial Video and a fundraising animation.

We wish Jim and the team the best of luck and will continue to support this worthy charity.

NBSL Funding
This video was part funded by NBSL, who provide business support in the North East. Click here to learn more about NBSL 40% funding

View some of the projects that we have created for GNAA

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