Event Capture for Independent Events
Our team had a great time working on this film for experiential events company, Independent Events. While putting together a series of 42 events on a tour across the North East for safe-driving initiative RoadRespect, Independent Events, who based in Newcastle, asked us to capture the highlights and put them into a promotional video. Using an Oculus Rift virtual reality headset in the RoadRespect van, they knew it was going to be one of the first of it’s kind.
We wanted to inject the event’s staff and the public’s enthusiasm and energy into the film. The upbeat tempo and quick edit keep things moving, while the strategically placed graphics share the highlights of the campaign’s success online and on social media. Bearing in mind the events are in promotion of RoadRespect, our eye was very much on joining their branding with Independent Events, as a film the events company could use as a record of their hard work, legacy and commitment.
As with all of our partners, we supported the Independent Events team with digital marketing and campaign advice at the end of their project. They now plan to launch the film across their social media channels, website and in e-flyers. We are in talks to add to their collection with a full events capture video showreel made up of their best events.
‘We really like [the film]! It captures just what I wanted’ – >em>Danae Abadom, Director of Independent Events